Developing a Health Advocacy Campaign , Prostate Cancer Research Paper

Developing a Health Advocacy Campaign , Prostate Cancer Funding - Senator Boxer introduced the Prostate and Mens Education Act, - Research Paper Example The cause of prostate cancer is not clearly understood, but researchers argue that issues like race, family and age are beyond ones’ control. But some risk factors like avoiding fatty foods can be avoided as one is advised to eat more fruits, unsaturated foods, whole grains and intake of less red meat. Some medication from well equipped health centers helps reduce the spread of the cancer in the body. Drugs like; finastede have shown to reduce the prostrate cancer risk (John, 2008). California population is the most affected with cancer cases with 1,277,200 people affected with different types of cancer. The state projects that in 2012, more than 144,800 new cases will occur. The patients with prostate cancer include 20,195 new cases that makes up to 28% and 3,085 deaths occurs. The survivors of prostate cancer are 240,200 that accounts for 42%. Although from 1988 to 2009, 11% reduction has been reported as mortality reduces by 23% (CCR, 2012). The advocacy that have been effective include the â€Å"Us too advocacy† that uses the prostate cancer survivors and victims to spread the awareness creation. They give speeches in forums, hold door to door awareness creations and attended screening centers to help explain to the attendees the screening environment. The attributes that makes this advocacy campaign is that it involves survivors, volunteers and experts to spread the required awareness messages. The volunteers take their time to deliver the message of the benefits of early screening, explaining the screening environment to the people so that they attend the screening exercise and encouraging people the people to attend the screening centers. The other attribute makes this advocacy to be effective is the involvement of medical experts on comprehensive research and provision of a variety of advanced treatment (CCR, 2012). The other advocacy campaign that is effective is the â€Å"Zero prostate cancer†

Strategy and change management Essay Example | Topics and Well Written Essays - 3000 words

Strategy and change management - Essay Example Therefore, several leading airlines have decided to merge with each other in order to reduce several business threats. Delta Airlines, Inc. and Northwest Airline Corp. in 2008 have proclaimed that they are going to merge with each other in order to create world’s largest airline named Delta. . Due to merger, the flexibility to acclimatize to the economic challenges of Delta has increased. After the merger, Northwest Airline is the completely owned subsidiary of Delta. According to the market characteristic theory of low-cost airlines, it is feasible that low-cost airlines usually compete in such a market where the traveller density is high enough to develop the competitive advantages by offering rapid-return and time to time services. Lower fares usually results from the economies of traffic density. This type of economies of scale is one of the key features in the airline network model. Such strategic actions also bring certain non-price benefits also. Current trends towards the product differentiation seem to be one of the elements of competition. Due to such strategic actions the airline companies have increased incentive to correspond and improve customer service quality. Due to the economic down turn the company along with the whole airlines companies in Europe and America went through a tough phase. The competition has been intense regarding fares, services and routes. Also the company indulged in to a legal battle with the union airlines. A problem faced by the company has been the over dependence on the North-American market Merger and acquisition in airline industry is one of the interesting topics within the industry. The airline industry has experienced high disorder due to high operational cost and increasing price of petrol (Hackbarth and Miao, 2007, p.33). The study will reveal the effect of merger on the business performance of two leading airlines